Enter fast-casual dining market in Columbus, Ohio by introducing a fresh concept based upon noodle, dumpling, and rice dishes from around Asia. Go well beyond expectations of casual Asian fare in the areas of design, food quality, and most importantly customer service. Build and identity and brand around the great experiences of our diners Provide a great casual food in a well-designed and inviting atmosphere Offer a healthier alternative to other casual foods such as burgers, fries, tacos, and fried chicken Provide swift service Market “to-go” service Keep price points competitive Fine-tune our operation at the prototype store in preparation for expansion. Strategically place stores in city’s population centers Open 3 to 5 corporately owned stores in Columbus within the next 24 to 36 months Expand Oodles in Ohio and surrounding states through franchising (30 locations within the next 60 months) Continually insure the quality and integrity of the “brand” through audits and inspections Build a team of great people who all have a common goal of providing passionate customer service Foster an environment where basic core values such as caring about our customers and co-workers are encouraged Demand integrity and a passion for customer service from our franchise owners. Provide our franchise owners with all the tools and knowledge available to help insure their success Make Oodles a place where our customers feel comfortable Make our customers smile!

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